travel Jordan Victoria free download

Travel by Jordan Victoria – Free Expanded Tutorial Video


Jordan victoria created TRAVEL and it's been a worldwide hit with magicians. The 'perform anywhere' instant 'copper silver' style routine for playing cards is perfect for table hopping and street magic. However, there was a lot of material that Jordan taught Sansmind (the producers of the product) but was missed out of the instructional footage for the DVD. So Merchant of Magic has a bonus 23 minutes of extra tuition from Jordan on how to get the best out of TRAVEL, tips for making your own gimmicks, and some crazy additional handlings.

New to TRAVEL by Jordan Victora?

Here's the demo trailer of Travel so you can see what all the fuss is about: Be warned though, don't drink anything hot whilst you watch the video.. you'll spit it out all over your screen!

You can order TRAVEL here.


Already own Travel by Jordan Victora and want the extra tutorial?

No problem. You will need a password to play the video. The password is sent to you when you order the product.


Free eBook - Approaching Magic Practice

Performing Magic in Nightclubs

By Ben Williams

Mark writes:

'I've been really pushing to get work as a magician in my home town as I feel I'm ready to start performing to the public regularly. I've been approaching bars, restaurants, hotels and charity shops to ask if they'd be interested in working with me or if there are any upcoming events I could be part of. I usually leave my business card regardless if they are or looking at present or not, just as a precaution.

However I've also been thinking about performing in a nightclub in my area as they do live acts. I've read lots of articles from your website and from other sources about performing in restaurants and table hopping, but, obviously, nightclubs are a very different environment. So my question is, what sort of things should I expect when performing in a club? Both from spectators and staff. How should my act change? What sort of effects work best? What do I need to consider? How should I handle very drunk/ tetchy spectators? I know that's a lot of questions, however I'd really appreciate your advice!'

Hi Mark,

I hope you are well. Great to see you getting productive and pro active about trying to find work!

So here it is, my advice on magicians performing in nightclubs versus Strolling/Table Hopping Magic at corporate or private functions.

What to expect when performing Strolling/Table Magic at a Private or Corporate Functions:

When performing in a corporate or private strolling environment you should expect to deal with small groups of people up close.

Noise Levels
Normally the venue will have a loud environment due to the 100+ guests all talking at once. There may be some sort of disco but usually the volume levels will be low until later into the evening when everyone gets up on the dance floor. Expect to have to raise your voice in order to have people clearly hear you. Drink plenty of water so as not to strain your voice. Also expect decor and lighting that may detract from your clear cut visuals you would get performing in sunlight and within quiet surroundings.

You should also expect to have people interrupting your performance. Usually strolling gigs are much more about friends or clients reconnecting or getting to know each other than it is about your magic. People may join the group or try to pull someone away from it mid-performance.

Angles in any strolling environment are never ideal. You cannot control who walks behind you or around you. Also, people may just begin to gather around forming a circle or a much larger group so you have to be aware of the effects you are performing. Don't perform anything that relies too heavily on a small window of angles, unless you are confident that you have the space and control within the situation.

What to expect in a nightclub environment:

Nightclubs are usually crazy loud and crazy dark, not to mention just flat out crazy!

Expect to be performing to small groups of people. Usually, you will not get a huge crowd unless you are with a huge group of friends. Friends tend to stick together in nightclubs, so even if someone sees you performing to another group, they will not come over to that group as it will not be friends of theirs. Make sure you keep an eye out for anyone who looks interested in what you are doing. Approaching an interested group is always easier than a group that has no idea that you are there or why you are there.

Noise Levels
The music will be very loud so you may not be able to patter at all. You could find yourself in a situation where you need to perform close up visual magic that does not rely on any intricate instructions or even simple patter. Think what routines you could perform with just gestures and simple body language. Simple is best, say minimal amounts of words. For example, instead of saying, 'I'd like you to reach in and choose any card you like' simply just say, 'Grab a card!' Also use your actions to instruct the spectators. Mime them putting the card back onto the deck rather than telling them, they will understand, as long as they are still coherent!

Expect there to be minimal space to work in, nightclubs get busy. Nightclubs like to pack out their venues to capacity to maximise revenue; it makes sense. Sadly they do not care if this makes the job of their resident magicians or staff difficult. You will most likely be bustled around a bit, nudged from behind while performing to groups, you may even have a group walk right through your space when performing so be aware of your surroundings.

Angles are not usually amazing as you have little to no control of the environment. However, you do have the advantage of the lighting being poor and massive amounts of misdirection so you can usually get away with lots of bold moves, so it evens out!

This next piece of advice is rated: V.I. – Very Important!

With nightclubs, there is also another consideration that you should be very aware of that usually does not crop up in corporate or private functions. Safety is that consideration. You should be aware that not all people who frequent nightclubs are nice and friendly, some are out to cause trouble, some seem just to attract it. Be very careful, choose your spectators wisely. If you approach a group of ladies with a couple of men within the group do not begin reading minds of the ladies and staring into their eyes. It is most likely that the men are with them because they are attracted to them or a looking out for them. Either way if you go in and look like you are a sleazy magician trying to impress women then you will find yourself potentially getting on the wrong side of the males in the group. Be prepared to have people be rude to you, sadly it can be part of the job in a nightclub. If you look at all the staff in a nightclub, everyone gets trouble. The door staff, the bar staff, dancers, everyone who works in a nightclub has the potential to have someone drunk be rude to them.

The best piece of advice is to be aware of your surroundings, be aware of the groups and their dynamics when you perform to them. If a group becomes too rowdy or a drama spills out, simply thank them and leave, if necessary tell someone from security if you think there is potential for it to become a problem for them. To deal with drunk or problematic spectators just stay calm, mostly they will just be trying to have fun or be funny so laugh along with them. If ever they do anything rude or problematic to you or any other person simply stop performing to them and use your judgement as to whether it is worth speaking with security. Security will appreciate you letting them know if a fight is just about to break out. However, they will not appreciate you informing them that your feelings have been hurt by someone rude. So use your common sense when speaking to security, they are usually very busy.

So these are the differences between the two types of working environments, it may seem that nightclubs are tough and unrewarding. They can be tough, but they can also be LOTS of fun. You will meet groups of people who are out for a great time, and you will get great reactions and have lots of fun with these groups. You can also test out new magic as if it goes wrong or not according to plan it doesn't matter so much as the chances are the spectators won't remember also! So if you do get a nightclub gig make sure you have fun yourself, nobody wants to be entertained by someone who isn't having fun!

Here is a list of some great magic that would be perfect for magicians performing in nightclubs

Your magic tricks should be quick and snappy. The more visual the magic, the better. Think vanishes and reappearances, colour changes and any magic with a borrowed items goes down very well.

Ring Flight – Borrow a ring and make it vanish and reappear on your car keys!

The Raven – Make a coin vanish off of the back of a spectator's hand!

Colour Drop – This is a visual card routine that is perfect for night club work.

Panic – Cause a deck of cards to vanish in your hands leaving just four kings!

Sticky Situation – Take out a chewed piece of gum, stretch it out to an unchewed stick of gum and then have it re-wrap itself!

Envylope – A Deck of cards visually turns into an envelope contain just the signed card!

Self Tying Shoelaces – Make your shoelaces tie themselves visually!

Loops – With Loops you can perform loads of great visual magic, make borrowed items moves, decks cut themselves to selected cards, rings levitate and so much more!

I hope this advice helps Mark. Just remember to have fun! After all that is what nightclubbing should be all about!


Magicians Guide to Wedding Exhibitions - Free Ebook

Performing Street Magic

By Ben Williams

Jack writes: 'I've been learning magic for around 7 months now, and am starting to think about performing for 'strangers'. I have shown quite a few tricks to my friends and family which went down well, but I'm looking to progress from that and take my magic to the next level. I was just wondering if there are any tips you could offer such as; maybe a small 'checklist' of things I should know how to do before I start performing (so I'm not trying to run before I can walk), the best ways to approach people, and how I might have an indication of when I'm ready.

I've set myself a target to go out and perform to people on the street by January 1st next year at the latest, but thought I would email for any tips/advice I can get from you.

P.s, loving the merchant of magic podcast! Keep up the awesome work! I only started listening a week ago and I'm almost up to date!


Congratulations on deciding to take the next step, moving from practice to performance in a street magic setting. Here's some tips that might help. 

Checklist for performing street magic to the public


1 Choose your location wisely and be safe

If you are deciding to perform for the public then always make sure you know your area and that you are in a safe environment. Do not perform to people down alleyways and in rough areas. It is better to be safe than sorry. You may get any sort of reaction from the public so you need to be somewhere safe, preferably somewhere where there are lots of other people around.


2 Check your PL insurance policy fine print if you are going to do anything with fire or with a borrowed item.

It is important to be aware of potential problems when performing to the public. What if you use flash paper and accidentally burn someone? What if you borrow a ring and genuinely lose or damage it? In most cases people are forgiving but in such a circumstance you could find yourself being sued or reported to the police. If you do not have any performer’s public liability insurance then you could be in a sticky situation.

We would recommend insuring yourself if you are going to attempt to perform anything in public with borrowed items or especially fire. Fire performers have to have a special type of insurance that is specific to their act so we recommend you look into that. Check this website out:

3 Be personable and smile

With all of the boring stuff out of the way lets talk about more fun stuff! It is important that you have fun yourself. If you don’t allow yourself to have fun, how are your spectators to have fun? Make sure you smile and that you are personable. Be kind, pay people compliments, maybe address how weird this situation is in a cheeky way, say something like:

It’s not every day you are stopped by a stranger offering the promise of miracles is it?

With a cheeky wink and a smile when you perform, can set people at ease and let them know the next few minutes of their lives will be enjoyable. If you are very nervous and quiet, looking down at your props rather than making eye contact then you run the risk of making your spectators feel awkward or disinterested. Spectators that feel awkward will not give you a great reaction, and that in turn may make you lose confidence a bit in what you are doing making the next approach even harder. It can be a perpetual downwards spiral. So make sure you do not fall into that trap.


4 WWYDIA? What Would You Do If Approached?

This is always a great way to figure out your approach to spectators. Put yourself in the firing line, imagine what you would feel like if someone walked up to you and approached you how you are approaching people. Would you feel uncomfortable? It is far too easy to just think, ‘I would be fine with that’ but be honest with yourself. If you were marching through a town centre and someone walked up to you and stopped you your initial reaction would be to say ‘no thank you’ before they have even said anything. We are so used to people only ever stopping you in order to get something from you, whether it be for research purposes, to try to sell you something or even for money that your initial reaction will be of dismissal. Make sure you do what you can to show it will all be fun, maybe try performing an instantaneous piece of magic, drop something and make it float back up to your hand, cause something to vanish entirely like a pen you are holding or even do a quick opener like Unboxing to grab their attention. Just put yourself in their shoes and you will soften your approach to something a lot more manageable.


5 Be aware of your audiences and respect their wishes

Being aware of your audiences and being respectful of their wishes is very important. If someone does not want to see any magic, do not force it on them. If someone is looking like they are uneasy then reassure them. You may wish to perform a trick with an item like a ring that you borrow or a borrowed banknote, if someone obviously does not feel like they want to let you perform with their item then do not force it. However you will find that if you are personable and make people feel at ease with you then you will find you experience less spectators having nervousness about your performance.


6 Have tricks that can be cut off at any phase

This is something not many people think of but stuff can happen, phones can ring, people can suddenly be aware of the time, they may even have a friend recognise them in the street and interrupt you. Be mindful of this, so try todo sets of tricks that are quick and can be cut off at any point, try to avoid routines that have something happen and then you do 5 other tricks before a big reveal as they may need to leave before the reveal happens. For example if you have vanished their banknote and you are going to have it appear inside something that you produce at the end of the routine make sure your method allows for you to have it already to go at any point. If your routines in-between are an integral part of the misdirection for doing such a load then that may not be the best routine to perform in a street magic set.


7 Try to nail your first opener trick quickly to give them a quick taste

This subject was briefly touched upon earlier. If you can capture your spectator’s attention and make them hang around by performing a good opener trick that is something quick and snappy, then that can only be a good thing. This does not go for all performances but it can certainly help with quick street magic performances. Show your spectators that you are worth their investment of time and that it won’t be wasted for them.


8 Make sure you are prepared and know what it is you are going to do

It is essential that your performances go smoothly. Really work out your pocket management, know what tricks you will perform and how you will perform them. If you are unprepared and can’t find, for example, a Sharpie, then two seconds later you cannot find a lighter or the correct prop you will lose your spectator’s attention and they will begin to feel like they are wasting their time. Of course how you address them can make all the difference but in general if you are interrupting someone’s day then the least you could be is prepared! By doing this it will make your performance stronger too. Seamless transitions from effect to effect or minimising dead time whilst you search for something will all help to keep your spectators in that ‘wonder bubble’ where they are not thinking of the time or where they have to be, you are simply helping them stay in the ‘moment’.

9 Unless asked try to keep it to a set of three effects for maximum impact

It can be very easy to get carried away when performing and keep wanting to show just that ‘one more trick’. It is always better to leave them wanting more than to over stay your welcome. Try to keep your sets to a limit of three tricks. Pepper as much magic throughout such as making Sharpies appear or vanish, decks vanishing or sudden moments of magic like a neck cracker; but always keep the sets succinct and to the point. Unless they are begging you to show more (in which case you should show just one more… maybe!) then be aware that the moment you stay to long is the moment you go from amazing and enthralling to ‘not as important as the other things I have to do’.

10 Always thank them for their time, even if they thank you.

Be gracious to everyone who stops and gives you some of their time, if they thank you and are happy you stopped them, thank them back, after all, without their time you would not have had the chance to perform anything. Also do not be rude to anyone who doesn’t want to see magic, if they stop even for a moment to hear what you have to say then thank them and wish them well on their way. Remember that without spectators magic is nothing, it is just moves and sleights you have learned, you will not see the magic, only a spectator can so if anyone gives you the time of day to watch what you have practiced then you should be thankful and appreciative of their generosity with their own time. If you think about it, time is the most valuable thing we have and to share that with a stranger on the street really does mean a lot.


Free Magic eBook: The 80's called

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