Dominic Reyes BSc (Hons) M.M.C is an international close up magician, author, and a leading expert in training magicians. He is the founder of The Merchant of Magic and coaches magicians worldwide in improving and developing their magic.
Dominic started performing professionally whilst at university studying Psychology. He now performs magic internationally, and advises for both television and film.
In 1999 he founded The Merchant of Magic which grew to become the most successful magic shop in the UK, and one of the largest worldwide.
When not performing, Dominic writes articles and provides tuition focusing on practice techniques, applied psychology in magic, and showmanship.
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